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Latest Updates:

Industrial Asymmetry

Perhaps the path is not linear...

05 August, 2022
Fractional marketing and BFSI brands

Services that scale with you...

04 August, 2022
Comic: Imaginary Friends #5

COMIC #05: A fraction distraction...

04 August, 2022
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Opinions are...

29 July, 2022
Comic: Imaginary Friends

COMIC #04: A bona fide friendship...

27 July, 2022
Transcending the transactional

Success isn’t quantified through contracts...

22 July, 2022
Comic: Imaginary Friends

COMIC #03: WTF?!?!?...

20 July, 2022
Viewing B2B in 3D

B2C strategies can be applied to B2B...

15 July, 2022
Comic: Imaginary Friends

COMIC #02: The orb of Okun...

13 July, 2022
Finding opportunity in volatility

How financial brands can harness economic headwinds...

08 July, 2022
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