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Backstory:
Fluoride is a divisive topic to present. Some think it’s the best thing that happened to organized dentistry in the 20th century; others think it’s unnecessary.
In working with the Michigan Dental Association for the last 6 years, we’ve heard all the arguments, even those that are on the fringe.
By keeping the message honest, informative and relatable, we strike a tone that is true to the MDA Member Dentists and the MDA brand overall.